Successful eBook Publishing

Our guide to eBook publishing is one of the most valuable resources you can own. Now available from Amazon.com and direct from the publisher.

This book is not only the best ebook handbook I’ve ever read, it is one of the best publishing guides I’ve come across in 30 years. Everything you need to know is covered in clear, concise detail, with examples and recommendations. Bravo, David Wogahn!”
—Karla Olson, Director of Patagonia Books and President, Publishers and Writers of San Diego

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Buy from AmazonOR, save as much as 30% when you buy the print book direct from the publisher. You receive both the print (paperback) edition for only $15. This price includes free shipping and there is no tax.

“Yes, we are all publishers today…we can all create and develop content and deliver that content to our customers and prospects. The problem? It’s not easy. The great news here is that David has created a how-to manual that can be your bible for creating and distributing ebooks directly to your audience. Thanks David!”
—Joe Pulizzi, Founder, Content Marketing Institute

42 topics in 7 sections including how to take your eBook to the eShelves of Barnes & Noble, Apple and Kobo

This manual is your complete instruction guide to planning, designing, formatting, converting and distributing your Kindle eBook. Whether you plan to do it all yourself, or hire experts, this comprehensive reference contains everything you need to go from idea to the Kindle shelf. See the complete table of contents.

Buy direct from Amazon.com Click here to buy the paperback or Kindle edition direct from Amazon. This may be your best option but check out our own special deal before you visit Amazon to buy. Print is $14.99 and Kindle eBook is currently $2.99
 Buy the print edition from us and save Save as much as 30% when you buy direct from the publisher and pay NO tax and receive FREE shipping. $15 for the Paperback Print Edition (includes free shipping/no tax)

“This comprehensive collection of valuable information and step-by-step instructions, from creation to promotion, should be on every writer’s desk or ereader.”
—Cheryl Kaye Tardif, bestselling author of How I Made Over $42,000 Selling My Kindle eBooks

TABLE OF CONTENTS

SECTION 1: UNDERSTANDING eBOOKS AND eREADING

Introduction

Topic 1: What is an eBook?

Topic 2: eReaders vs. eReading Software

Topic 3: Trends and What They Mean to Publishers

Topic 4: How Readers Judge Quality

SECTION 2: PRE-PUBLISH PLANNING

Introduction

Topic 5: Interior eBook Design

Topic 6: Drafting

Topic 7: File Size and Pricing Considerations

Topic 8: Choosing a Title

Topic 9: Book Covers

Topic 10: ISBN: International Standard Book Number

Topic 11: Cataloging in Publication (CIP)

Topic 12: Copyright

Topic 13: Google Tools for Authors and Publishers

Topic 14: Digital Rights Management (DRM), aka Copy Protection

Topic 15: Maximizing Usability

SECTION 3: CREATE YOUR eBOOK

Introduction

Topic 16: Front and Back Matter

Topic 17: Interior eBook Design, Layout and Formatting

Topic 18: File Conversion—Comparison of Options

Topic 19: Using Kindle Direct Publishing to Convert Your eBook

Topic 20: Using Calibre to Create Your Kindle eBook File

Topic 21: Quality Control

Topic 22: Formatting Problems and Troubleshooting

Topic 23: Converting Previously Published Books to eBooks

SECTION 4: DISTRIBUTE YOUR eBOOK

Introduction

Topic 24: Direct Distribution

Topic 25: Third-Party Intermediary Distribution

Topic 26: Kindle Direct Publishing and KDP Select

SECTION 5: LAUNCH AND INITIAL MARKETING

Introduction

Topic 27: Metadata Is Marketing

Topic 28: AuthorCentral

Topic 29: Press Releases

Topic 30: Reviews

Topic 31: Shelfari—Amazon’s “Social Cataloging” Community

Topic 32: Marketing Handouts

Topic 33: Gifting Your eBook

SECTION 6: GUEST TOPICS BY INDUSTRY EXPERTS

Introduction

Topic 34: Editing for Success by Lynette Smith

Topic 35: Cloud-Based eBook Drafting and Conversion: An Interview with David Welton

Topic 36: Publicity Is Different from Marketing by Julia Drake

Topic 37: Author Websites: From the Must-Haves to the Most Common Mistakes by Karin A. Bilich

Topic 38: Ghostwriting For the Time or Writing Challenged: An Interview with Heather Hummel

SECTION 7: ADDITIONAL RESOURCES

Topic 39: Self-Publishing for Businesses

Topic 40: Adapting Previously Written Content to Create an eBook

Topic 41: Kindle eBook Publishing Checklist

Topic 42: Publish Your eBook in Other Stores