Google Alerts for Authors: Not Just for Book Marketing

Google Alerts for Authors-Not Just for Book Marketing

Google Alerts is a snap to use and delivers immediate value for anyone, especially authors. In the time it takes you to read this article you can setup and begin benefiting from one of the top “listening tools” available. All you need is a free Google account and who doesn’t have one of those? Why […]

Special Market Sales: How to Think About Specialty and Bulk Book Sales

Special Market Sales Catalog Page

Two weeks ago I attended a presentation by Brian Jud whose Premium Book Company focuses on special market sales of books. Generally speaking these are bulk or volume sales to businesses, governments, associations and book clubs, or sales to categories of retailers such as gift shops, supermarkets and airport stores. (Basically sales outlets that are […]

CreateSpace eStore: Pros, Cons and Why You May Not Want One

Amazon CreateSpace estore-Successful eBook Publishing

A potentially nice benefit of using CreateSpace is that you can create a branded online CreateSpace eStore to sell your book. It’s fast and easy to setup, and it’s free. But I say potentially because there are a few things to know before you decide to funnel your shoppers to your eStore instead of the […]

What to Expect from a Goodreads Giveaway

Blinded by Progress-Breaking Out of the Illusion That Holds Us Lee Van Ham

The challenge for most first book authors, especially those without a large pre-existing audience of followers, is to get their work in front of as many people as possible. An obvious reason is to get sales. But often more important in the early days of a book’s release it’s getting reviews. This is where the […]

Benchmarking Amazon Sales Rank to eBook Sales Based on 105 Samples

Benchmarking Amazon Sales Rank to eBook Sales Based on 105 Samples

If you’ve spent much time studying eBook sales on Amazon you know that the sales rank of your eBook (or print book, or DVD, or CD) is a number that constantly changes, often greatly. While only Amazon knows for sure what components go into the algorithm to compute the number, the general consensus is that […]